Move to Shopify without losing what works.
We plan, design and deliver your move to Shopify around the parts of your ecommerce business that already work, while protecting your data, visibility and operations and creating a better store for what comes next.
Everything involved in moving to Shopify
A successful Shopify migration is not a simple website transfer. Products, customers, orders, content, search visibility, integrations and internal processes all need to move or reconnect without disrupting the business.
We use the move as an opportunity to protect what already performs, remove what no longer serves you and create a Shopify store that is easier to shop, manage and grow.
What we move and what we protect
Every migration is shaped around the store and operation you have today. Before development starts, we establish what must move, what must be rebuilt and where the new platform needs to improve.
- Products, variants, collections and content
- Customer and order information
- Important URLs, rankings and organic landing pages
- Inventory, fulfilment, CRM, finance and marketing connections
- Essential functionality and operational workflows
- The brand recognition and buying patterns customers already understand
That creates one joined-up plan instead of discovering critical dependencies halfway through the build.
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One team from first audit to launch
Howl brings the strategy, design, development and migration work together. You do not have to coordinate separate teams or translate decisions between agencies.
- Audit the current store and define what success looks like
- Plan data, SEO, integrations and operational requirements
- Design and rebuild the Shopify customer experience
- Migrate and validate the agreed data
- Test the important journeys and connected systems
- Manage launch and support the transition
The result is a controlled move to Shopify and a stronger ecommerce foundation for the next stage of growth.
How we help businesses grow
Store & Platform Audit
Understand your current store, commercial priorities and technical setup before deciding what should stay, change or improve.
Data Migration
Move products, customers, orders, content and other essential store data into a clean, considered Shopify structure.
SEO & Redirects
Map important URLs and organic landing pages, then implement redirects and on-site SEO foundations that protect existing visibility.
System Integrations
Connect Shopify with the inventory, fulfilment, CRM, finance and marketing systems your business relies on.
Store Rebuild
Redesign and rebuild the experience around clearer journeys, stronger product discovery and the way your team needs to work.
Launch & Support
Manage testing, go-live and the early post-launch period so customers, orders and connected systems make the transition smoothly.
We work across the platforms and software that make the biggest impact.
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Strategy → Build → Optimise
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Discover and protect
We audit the current store, data, URLs, integrations and workflows to understand what the business relies on and what the migration must protect.
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Build and migrate
We design and develop the new Shopify experience, configure the required connections and move the agreed products, customers, orders and content.
Test and launch
We test the important customer journeys, data and systems, manage the move to the live store and stay close while the new setup settles in.
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